Industry
Electrical & Industrial Supply
Electrical and industrial suppliers carry thousands of SKUs — switchgear, cables, breakers, transformers, control equipment — each defined by voltage ratings, IEC certifications, and project specifications. AI is now part of how engineers and procurement teams search, compare, and shortlist suppliers before an RFQ is ever issued.
Context
Industry challenges
Specifications live in manufacturer PDFs, not searchable data
Voltage and current ratings, IEC certifications, and approved-brand status typically sit in scanned datasheets and manufacturer catalogs — readable by an engineer, invisible to AI and to your own search.
Project specifications determine who even gets considered
Engineers and specifiers work from project specifications that name approved brands and required certifications. If your certifications and equivalences aren't published in a form AI and specifiers can verify, you're excluded before a quote is requested.
Equivalence and cross-referencing depend on a handful of people
Knowing which breaker or transformer is a valid equivalent to a competitor's part, or a discontinued line, usually lives with a few experienced staff, not in a system anyone else, including AI, can query.
Certifications expire and get renewed constantly
IEC and regional certifications change per product line and per region. Outdated certification data isn't just an AI accuracy problem, it's a compliance risk when a customer relies on it.
Opportunity
Transformation opportunities
Get found in the AI searches engineers are already running
Test whether AI systems correctly identify your product ranges, certifications, and approved-brand status when engineers ask which suppliers meet a given specification.
One structured source for specs, certifications, and equivalences
Consolidate voltage ratings, certifications, and cross-reference data into one structured layer, instead of five inconsistent versions across catalog, ERP, and website.
Be verifiable to AI-assisted procurement, not just human buyers
Publish certifications and technical capabilities in a form procurement platforms and AI agents can check automatically against a project specification.
Turn manufacturer PDFs into usable product data
Extract ratings, dimensions, and certification data from datasheets and catalogs at scale, instead of one SKU at a time.
In practice
Use cases
Specification-based discovery
An engineer asks an AI assistant which suppliers stock IEC-rated switchgear for a specific voltage range. Structured product data is what lets AI answer accurately, with your business named.
Automated equivalence lookup
A procurement team cross-checks a competitor's discontinued transformer against your catalog. Structured equivalence data lets AI, and your own sales team, surface the right substitute instantly.
Verified tender evaluation
A specifier verifies your certifications automatically as part of an AI-assisted tender evaluation, without a manual document request.
Services
How we help
See how AI currently understands your product range.
A focused audit against the certifications, specifications, and equivalences your buyers actually search for.
Get an AI Visibility Audit